New Multi Collagen Protein varieties will deliver collagen’s numerous health benefits to consumers
Nashville, TN – September 24, 2018 – Leading health and wellness brand Ancient Nutrition announces today that it is expanding its best-selling Multi Collagen Protein (MCP) line with five new flavors – Multi Collagen Protein Vanilla, Chocolate, Cold Brew, and Cucumber Lime, as well as two new specialty formulas, Multi Collagen Protein Beauty + Sleep in Lavender and Multi Collagen Protein Beauty Within in Watermelon.
Each new Multi Collagen product features Ancient Nutrition’s trusted formula of five individual collagen types (Collagen Type I, II, III, V and X) from four food sources (beef, chicken, fish and eggshell membrane), along with a substantial amount of protein for overall wellness. The Multi Collagen Protein original formula delivers specially selected ingredients for skin benefits, gut health and joint health, in the form of a tasteless and odorless powder. The new Multi Collagen Protein varieties will feature the same beneficial ingredients in delicious flavors. The brand’s special Multi Collagen Protein Beauty Within formula is a multi-dimensional superfood that additionally supports healthy skin hydration and elasticity, improves wrinkle depth and provides antioxidants which help protect against oxidative stress. Beauty + Sleep has similar skin perks, while having the added benefit of providing the body with needed building blocks for restful sleep and a calm, relaxed state of mind.
“At the core of health and wellness lies collagen, impacting everything from skin health to digestion and mobility, and everyone from the health and wellness conscious to everyday consumers are taking notice,” said Dr. Josh Axe, DNM, DC, CNS and Co-Founder of Ancient Nutrition. “For that reason, it was important that we expand our best-selling Multi Collagen Protein formula in a way that tastes good, positively impacts our bodies and allows consumers to easily incorporate it into their daily routines.”
Naturally found in the human body, collagen is the most abundant ingredient in our skin, bones and connective tissues. Generally, as we age, collagen production naturally slows. The team of experts at Ancient Nutrition understand that most people don’t consume enough collagen without supplementation, which is why the brand has developed a collagen protein that can be easily mixed into warm and cold beverages, smoothies, snacks and more, with specialized formulas and new flavors.
Multi Collagen Protein Original will be sold in 8.6 oz. canisters for $24.99, Vanilla in 9 oz. for $24.99, and Beauty Within in 9.9 oz. for $27.99, all of which will be available at select Target stores and CVS Pharmacy locations nationwide, as well as on Target.com and CVS.com, respectively. Further, Multi Collagen Protein Vanilla, Chocolate, Cold Brew, Cucumber Lime, Beauty + Sleep and Beauty Within will be available in larger sizes of up to 45 servings, exclusively on the Dr. Axe store site and Amazon, starting at $48.95.
About Ancient Nutrition
At Ancient Nutrition, our mission is to restore health, strength and vitality by providing history’s healthiest whole food nutrients to the modern world. At Ancient Nutrition, we believe the human body was built for high performance. With a strong brand and passionate team, we are on a mission to provide best-in-class products with wholesome, clean ingredients, combined with online education so that all customers can create their healthiest lives. We are transforming the health of millions of consumers, through our pioneering lines of Bone Broth Protein™, Multi Collagen Protein, Essential Oils, Probiotics, Keto products, educational materials and more.
Director of PR – Ancient Nutrition